Plus: ADA calls for ban on Rx drug ads
View online | November 24, 2015 | Forward to a Friend

IN THIS ISSUE:

POLICY: American Medical Association says direct-to-consumer Rx drug ads fuel costs, should be banned

SELLING: What you can learn from angry customers

DISTRIBUTION: Benco Dental to distribute Dental Wings implant-planning, CAD/CAM software

INDUSTRY: New OncAlert Oral Cancer System distribution agreements for Czech Republic, Slovakia, Israel, and Baltic region

DIGITAL DENTISTRY: Sirona announces Siroworld Celebration events for GNYDM, CMW, CDA–South

NEWS: Manhattan dentist arrested on drug and pornography charges

HEALTH CARE: Calif. health insurance exchange debuts dental coverage; 33,000 enroll in first weeks

INDUSTRY: Heraeus Kulzer donates $302,000 in products to America's ToothFairy

POLICY: American Medical Association says direct-to-consumer Rx drug ads fuel costs, should be banned

$subtitles.get($x) Last week, the American Medical Association called for a ban on direct-to-consumer drug ads, citing escalating costs and patients' demands for inappropriate treatment as the reasons. Learn more here.

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SELLING: What you can learn from angry customers

$subtitles.get($x) Although your first instinct is usually to put up a defensive wall, this is not the most productive one. Resolving a tense situation requires truly listening—not waiting to react while the customer talks—and often merely hearing the customer's complaints can resolve the situation entirely. Learn more here.

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INDUSTRY: Benco Dental to distribute Dental Wings implant-planning, CAD/CAM software

$subtitles.get($x) On Thursday, Benco Dental and Dental Wings announced a distribution agreement through which Benco will distribute Dental Wings digital dentistry software. Get the details here.

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INDUSTRY: New OncAlert Oral Cancer System distribution agreements for Czech Republic, Slovakia, Israel, and Baltic region

$subtitles.get($x) Vigilant Biosciences Inc. has announced three exclusive multiyear distribution agreements for sales and marketing of its OncAlert Oral Cancer System in Czech Republic and Slovakia, Israel, and the Baltic region. Get the details here.

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DIGITAL DENTISTRY: Sirona announces Siroworld Celebration events for GNYDM, CMW, CDA–South

$subtitles.get($x) Daymond John, star of ABC's Shark Tank, headlines the first Siroworld Celebration event, which will be held at the Greater New York Dental Meeting. The event is open to members of Siroworld, Sirona's new group for digital dentistry professionals. Memberships start at $1,995. Learn more about the networking, educational, and party perks here.

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NEWS: Manhattan dentist arrested on drug and pornography charges

$subtitles.get($x) Last Friday at 5 a.m. in Manhattan, Dr. John Wolf was arrested on charges of conspiracy to possess methamphetamine with intent to distribute and possession of child pornography. The disturbing story presents a "bizarre duality," as Dr. Wolf maintained a well-respected clinic and worked as an activist for those afflicted with AIDS, but allegedly engaged in practices to intentionally spread HIV. Read the story from The New York Times here.

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HEALTH CARE: Calif. health insurance exchange debuts dental coverage; 33,000 enroll in first weeks

$subtitles.get($x) Open enrollment for dental insurance through Covered California began November 1 and ends January 31, 2016. Dental coverage is only available to those who purchase health-care coverage through the state exchange, with premiums ranging from $11 to $65. Learn more about the coverage and consumer response here.

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INDUSTRY: Heraeus Kulzer donates $302,000 in products to America's ToothFairy

$subtitles.get($x) Heraeus Kulzer’s contribution will support the delivery of oral health education, preventive services, and treatment to vulnerable children and teens across the country through the America's ToothFairy Affiliate Network.

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FEATURED PRODUCT

Keystone's Tray Aways are a great buy!

$subtitles.get($x) Dentists, check out Keystone's new Tray Aways disposable impression trays! Updated throughout the years, these are used in general dental and implant applications. They're the best value on the market—click on the photo to find out why.

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CONTINUING EDUCATION

DE Study Club

$subtitles.get($x) Earn 2 CE credits by participating in the DE Study Club Webinar, now available on-demand for free through November 30. The webinar offers 2 presentations worth 1 self-study CE credit each: "Efficient Workflow with Handheld Portable X-ray Systems" and "Multidisciplinary Use of 3D in the Modern Dental Practice." Sign up!

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